Web editing
What web editing involves:
Structuring and organising content into appropriate sections while improving layout and flow
Improving clarity and readability by correcting errors and removing repetition
Optimising content for the web, including calls-to-action, checking links, mobile readability and incorporating SEO if required
ensuring the tone and messaging is consistent for the audience and organisation
Improving consistency of terminology and accuracy of brand and style guidelines
Typical web projects that I edit
service and information web pages
continuing medical education content, such as online learning modules and case studies
evidence summaries
translating research into accessible, plain language versions
Clear, accurate and well-structured content builds trust and confidence with your audience.
Your website is often the first point of contact for your audience and what they see matters. Clear, accurate content builds trust and ensures your information reaches your audience effectively.
Web editing ensures your content is clear, well-structured and easy for your audience to engage with. Whether you need updates to existing pages or editing (or proofreading) for clarity and flow, I can help users find information quickly, navigate easily and trust the content they read.
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